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Ready to flip the middle finger to the status quo in life and business? Welcome home. Rebel Souls explores what it means to rebel FOR who you are, what you want, and the impact you want to have in the world.

Join Shelley Paxton – Lifelong Rebel, Liberator of Souls, and Author of Soulbbatical: A Corporate Rebel’s Guide to Finding Your Best Life – as she hosts conversations with movement makers, culture creators, and game-changers who are breaking the rules and rewriting the script of success.

Buckle up for some serious badassery – and a whole lot of inspiration.
New episodes on Mondays.

Oct 19, 2020



Kara Goldin is a thought leader, disruptor, and the Founder and CEO of Hint Inc., the creator and producer of the leading unsweetened flavored water brand, Hint Water. Kara and I met and worked together for a hot minute at AOL, where she was part of the sales executive team that took the company from zero to billions of dollars in sales. After leaving the company and taking some time off for herself, Kara went on a very personal journey that she chronicles in her book, Undaunted: Overcoming Doubts and Doubters.


Kara joins me today to define what it means to be undaunted and explains why she calls herself an “accidental” entrepreneur. She shares the challenges she faced and lessons she learned in starting and expanding the Hint Water brand. She explains what the “try” mindset is and illustrates how it can help you navigate life’s unknowns. She also discusses how her experiences in previous companies she’s worked for informed how she created Hint’s company culture and underscores the power of a purpose-driven mission.




“The key thing in life is figuring out what you want to get up and do. Do something you feel good about. That’s the fuel that will keep you going through hard days.” - Kara Goldin




This week on Rebel Souls:


  • How Kara and I met and the similarities in our journeys
  • The power of a Soulbbatical and how connecting with Kara’s soul made her realize her purpose
  • Rebelling for helping people make healthier choices
  • Why Kara considers herself as an “accidental” entrepreneur
  • How Kara came up with the Hint Water brand
  • Rewriting the script of success and destroying the myth of an overnight success
  • Defying the odds of succeeding in the beverage industry
  • What it means to be undaunted and the importance of knowing when to wait things out
  • Kara’s adventures in hiking the Grand Canyon and the lessons the experience taught her
  • Turning setbacks into opportunities and the power of the ‘try mindset’
  • Getting kicked out of Starbucks’ shelves and how it led Kara to start a direct-to-consumer business model
  • How purpose and mission open opportunities



Connect with Kara Goldin:






Liberate Your Soul & Join the Rebelution


Thanks for tuning into this week’s episode of Rebel Souls with your host, Shelley Paxton, the podcast dedicated to helping leaders reject the status quo, liberate their soul, and become a lifelong rebel. If you enjoyed this episode, please head over to Apple Podcasts to subscribe to the show and leave a review. Don’t forget to follow us on Facebook, LinkedIn, Twitter, and Instagram and share your favorite episodes across social media. And for more great content and information, visit our website and grab your copy of Soulbbatical: A Corporate Rebel’s Guide to Finding Your Best Life.