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Ready to flip the middle finger to the status quo in life and business? Welcome home. Rebel Souls explores what it means to rebel FOR who you are, what you want, and the impact you want to have in the world.

Join Shelley Paxton – Lifelong Rebel, Liberator of Souls, and Author of Soulbbatical: A Corporate Rebel’s Guide to Finding Your Best Life – as she hosts conversations with movement makers, culture creators, and game-changers who are breaking the rules and rewriting the script of success.

Buckle up for some serious badassery – and a whole lot of inspiration.
New episodes on Mondays.

Aug 24, 2020

Rochelle Webb is the CEO and Founder of Optimist Made, a business built on Rochelle’s desire to bring opportunity to designers all over the world. She is the Clinical Assistant Professor of Entrepreneurship and Marketing at Loyola Marymount University in Los Angeles, CA. After working in the marketing world for brands such as Activision and Quiksilver, Rochelle has since made her journey into entrepreneurship. Through Optimist Made, Rochelle acts as an accelerator for fashion designers, giving them a platform to be seen by the world and supporting their success.

Rochelle joins me today to explore what it means to be an underdog and why she’s rebelling for the underdog entrepreneur. She describes how she transitioned from her marketing career in corporate America to the entrepreneur that she is today. She illustrates the struggles of women of color in business and entrepreneurship and discusses how Optimist Made stimulates what she calls the “underdog economy.” She also shares real stories of hard work, diligence, and hustle from the designers she helps and highlights the importance of turning fear into action.


“We are all struggling on some level with something and you sometimes just need someone else to be your advocate.” - Rochelle Webb


This week on Rebel Souls:

  • Why Rochelle is rebelling for the underdog entrepreneur
  • What it means to be an underdog and how Rochelle woke up to her calling
  • Rochelle’s journey from working in the marketing world to becoming an entrepreneur
  • The importance of taking little steps and bringing your passions together
  • What Optimist Made is and how it acts as an incubator and accelerator for fashion designers
  • The struggles of women of color in venture funding and how Optimist Made supports the underdog economy
  • Why Rochelle made the decision to use “real-life” models
  • Communicating humanity and diversity through a business platform
  • How Rochelle sources designers from all over the world to collaborate with
  • A designer’s story of diligence and hard work
  • Rochelle’s work as a professor at Loyola Marymount University and the importance of hands-on learning
  • The value of making mistakes and turning fear into action
  • How Rochelle’s Soulbbatical from Quiksilver led her to where she is today


Connect with Rochelle Webb:


Liberate Your Soul & Join the Rebelution

Thanks for tuning into this week’s episode of Rebel Souls with your host, Shelley Paxton, the podcast dedicated to helping leaders reject the status quo, liberate their soul, and become a lifelong rebel. If you enjoyed this episode, please head over to Apple Podcasts to subscribe to the show and leave a review. Don’t forget to follow us on Facebook, LinkedIn, Twitter, and Instagram and share your favorite episodes across social media. And for more great content and information, visit our website and grab your copy of Soulbbatical: A Corporate Rebel’s Guide to Finding Your Best Life.